I love, love, love this new Old Spice commercial. I’m fascinated every time it comes on. Thanks to my friend Sharon (@HellZiggy) I watched this interview with the ad guys who came up with it and how it was shot, and even that doesn’t take away from how cool it is.

And here’s a link to the 15-second other one where the guy is riding backwards. I hadn’t seen that one before but I’m not as impressed.

Full disclosure, I don’t really care for the smell of Old Spice (asthma issues) but I completely agree with the man-should-smell-like-MEN point they’re making.